Mobile Green IT Printing Initiative for Vodafone

About the Customer

Vodafone Group PLC is one of the world’s largest mobile communication companies with more than 407 million customers, 86,000 employees and operations spanning 30 countries and 5 continents. The company is committed to sustainable business practices, taking active measures to reduce carbon emissions and publicly reporting progress.


Office printing was an area of the business that Vodafone recognised as offering the potential to reduce carbon emissions. Vodafone had a fragmented print infrastructure. The company had a mixed landscape of single and multifunctional printers, faxes, scanners and copiers. There was a low employee to device ratio and little control was exercised over print output.


Ricoh offered a globally scalable managed service for office imaging (printing, copying, scanning and fax). Single function devices would be replaced with a smaller but more versatile fleet of energy-efficient multifunctional products (MFPs). Integrated software would enable mobile access to services whilst controlling output. Detailed usage reports would allow Vodafone to track progress against its environmental targets.

Rather than print to a specific device, users can release work from any convenient MFP by simply presenting their employee ID card at the card reader, or use their NFC enabled mobile phone for authentication. Additionally cloud printing is provided which enables guests to print in the Vodafone offices from any mobile device by means of a pin code.

Most output is printed double-sided in black-and-white, to reduce paper consumption and minimise print costs. Users can print in colour by overriding the default settings.


Ricoh’s solution supports Vodafone’s flexible work strategy. Employees can access the same state-of-the-art technology from any location. Global rationalisation and standardisation has increased the employee to device ratio by 300% (from an average 20:1 in the past to 60:1), has reduced paper consumption by up to 75% in some regions and has led to an average 50% reduction of annual office print cost per user. Additionally Vodafone is reducing its CO2 footprint by almost 3 million kilograms per annum.

“Ricoh’s account team showed an excellent understanding of Vodafone’s global requirements. Ricoh’s office print solution is delivering real value by improving the quality, effectiveness and user experience of print services whilst reducing carbon emission and cost. It helps us in realizing our carbon emission commitments and supports us in moving our IT organization from good to great.”

– Dave Hendriks, Principal Global Manager Green IT, Vodafone Group

Get the Whole Story

Download the Complete Case Study

Learn More About

More Case Studies

Visit the “Process Imperative” (Business Insights for better information processes)